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Welcome to Firefly!

Firefly Trading Company is located on Highway 63 just south of the town of Cable in a the heart of the beautiful forests, trails and rivers of Northwestern Wisconsin. Firefly has moved back to the original location - where it all began!  . Click Here for our August 2016 Newsletter

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What You will Find...

Firefly offers "casual clothing & artful collections". Find wonderful women's clothing, selected for summer comfort & year round wearability... mostly American made! Add our favorite handbags, jewelry, accessories, gifts and selected kitchen items.  The gallery features fabulous local and regional artwork.  Art shows and trunk shows keep the gallery and shop changing all the time.   We offer a wild array of items with a fun-filled and colorful sensibility. You'll find us to be artful and light-hearted.

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Three New Art Shows - Summer 2017! 

Click here for more information.

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Specializing in...

Dress yourself with American made clothing, jewelry and
handbags. Our favorite clothing lines - Comfy, CutLoose, Jag, Fat Hat, Christopher Calvin, Nally & Milly, Krazy Larry, Curio, Habitat (etc)… and many new lines too! Handbags, scarves, jewelry and hats add the pizazz to your new look.

Find a happy selection of gifts, art & home accessories. Put a great card with that gift and you have a little something special. Look for us in the happy yellow building.

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Firefly Trading Company - Cable, Wisconsin
null In the summer of 2004, Firefly Trading Company opened in a beautiful yellow building just south of Cable, Wisconsin. null
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Reopening Wednesday,

May 24, 2017 in Cable.

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null We care about the friendships that are created here. If we can help you, we will! Let us know. null
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